2024-2025 Academic Catalog 
    
    Nov 22, 2024  
2024-2025 Academic Catalog

BUSI 24783 - Email Marketing


Credit Hours: 3

This gives students an in-depth course in strategies of email marketing. Students will learn about the role of email marketing strategy in a firm’s overall marketing campaign. Topics will include but are not limited to email marketing campaigns, email lists, email automation tools, visual aids and email graphics.

 

Course Code History: BUS 2473

Prerequisite(s):
BUSI 11083 Markets and Consumers   
Course Typically Offered:
F, S