2023-2024 Academic Catalog 
    
    Nov 22, 2024  
HELP
2023-2024 Academic Catalog [ARCHIVED CATALOG]

BUS 2473 - Email Marketing

Credit Hours: 3

This gives students an in-depth course in strategies of email marketing. Students will learn about the role of email marketing strategy in a firm’s overall marketing campaign. Topics will include but are not limited to email marketing campaigns, email lists, email automation tools, visual aids and email graphics.

Prerequisite(s):
ENTR 1103 Markets and Consumers   
Course Typically Offered:
F, S
Catalog Navigation
  Catalog Home
  A Message From Our Chancellor
  Academic Calendar
  About UA-PTC
  Accreditation
  Admissions and Placement Testing
  Application Requirements
  Registration and Grading
  Academic Records and Graduation
  Financial Aid and Scholarships
  Bursar’s Office (formerly Student Accounts)
  Community Services and Partnerships
  Programs of Study
  Graduation Maps
  Courses
  College Organization, Faculty, and Staff