2023-2024 Academic Catalog 
    
    Oct 08, 2024  
2023-2024 Academic Catalog [ARCHIVED CATALOG]

Graduation Map: Digital Marketing, TC


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The Technical Certificate in Digital Marketing is designed to train students to be able to start their own freelance digital marketing company and become a digital marketer within numerous industries. Topics include marketing analytics, social media strategies, and marketing campaigns.

ACTS Course Numbers

The Arkansas Course Transfer System (ACTS) contains information about the transferability of courses within Arkansas public colleges and universities. Students are guaranteed the transfer of applicable credits and equitable treatment in the application of credits for admissions and degree requirements. Go to https://adhe.edu/students-parents/transfer-info-for-students for more information.

Degree Requirements

-The is certificate requires 30 credit hours.

-All students must earn a 2.00 GPA for graduation.

-Please note: additional prerequisite courses may be required if minimum placement test scores are not met. 

Semester One


Complete all 15 Hours

Course/Requirement Credits Semester Taken Grade
  BUS 1403  Microcomputer Applications 3    
  ENGL 1311  English Composition I 3    
  ENTR 1003  Introduction to Entrepreneurship   3    
  ENTR 1103  Markets & Consumers 3    
  MATH 1300  Mathematical Reasoning (or higher) 3    

PROGRESS CHECK WITH ADVISOR

Semester Two


Complete all 15 Hours

Course/Requirement Credits Semester Taken Grade
  BUS 1913  Spreadsheet Applications with EXCEL     3    
  BUS 2273  Social Media Marketing 3    
  BUS 2473  Email Marketing 3    
  BUS 2573  Marketing Analytics 3    
  ENTR 2613  Small Business Management 3    

PROGRESS CHECK WITH ADVISOR - APPLY FOR GRADUATION

Total 30 Credit Hours


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