2023-2024 Academic Catalog
Graduation Map: Digital Marketing, TC
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 Return to: Programs of Study
The Technical Certificate in Digital Marketing is designed to train students to be able to start their own freelance digital marketing company and become a digital marketer within numerous industries. Topics include marketing analytics, social media strategies, and marketing campaigns.
ACTS Course Numbers
The Arkansas Course Transfer System (ACTS) contains information about the transferability of courses within Arkansas public colleges and universities. Students are guaranteed the transfer of applicable credits and equitable treatment in the application of credits for admissions and degree requirements. Go to https://adhe.edu/students-parents/transfer-info-for-students for more information.
Degree Requirements
-The is certificate requires 30 credit hours.
-All students must earn a 2.00 GPA for graduation.
-Please note: additional prerequisite courses may be required if minimum placement test scores are not met.
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Semester One
Complete all 15 Hours
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Course/Requirement |
Credits |
Semester Taken |
Grade |
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BUS 1403 Microcomputer Applications |
3 |
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ENGL 1311 English Composition I |
3 |
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ENTR 1003 Introduction to Entrepreneurship |
3 |
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ENTR 1103 Markets & Consumers |
3 |
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MATH 1300 Mathematical Reasoning (or higher) |
3 |
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PROGRESS CHECK WITH ADVISOR
Semester Two
Complete all 15 Hours
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Course/Requirement |
Credits |
Semester Taken |
Grade |
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BUS 1913 Spreadsheet Applications with EXCEL |
3 |
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BUS 2273 Social Media Marketing |
3 |
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BUS 2473 Email Marketing |
3 |
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BUS 2573 Marketing Analytics |
3 |
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ENTR 2613 Small Business Management |
3 |
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PROGRESS CHECK WITH ADVISOR - APPLY FOR GRADUATION
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Return to: Programs of Study
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